New banner for etsy and folksy shops

Well, here it is, I can finally unveil the new design for my etsy and folksy shop banners!  Thanks to all who made suggestions, it was very helpful in making my final decision.

The fish is made from my favourite Japanese cotton and the bubbles are from a salvaged pearl necklace!

Hopefully this will now give my shops more of a professional feel and a recognisable 'look'.

Kx

Branding

A long time ago I had an ebay account which I called eklectikfish - I wanted a name that was quirky and summed up the randomness of the things I was selling at the time.  Whilst casting around for a name for my folksy shop, I remembered the name and thought it might be a go-er.  Following SheDraws advice on UK Handmade about the importance of having a 'brand' I thought this might be one of the reasons why I haven't had any sales yet - the shops are just not distinctive enough at the moment.

So, here is my initial thought for a brand look.  Any feedback gratefully received, I'm still pretty new to this game!  This is sort of intended for a label... but could also be part of a banner too.

I need to redraw the fish to make it my own, but the concept will be similar.  So, what do you think?